Join us on Monday 21 September at 5pm, at Bar Conte, for an afternoon dedicated to one of the most iconic cocktails in the world: the Negroni.

This time, we'll be joined by Campari to explore the story behind the drink: from vermouth and bitters, to the Americano, the Mi-To, and finally Count Camillo Negroni and the birth of the cocktail we know today.

But the story doesn't end with the recipe. We'll also look at how the Negroni grew beyond a single cocktail to become a formula, a format, and eventually an entire category of drinks in its own right.

As always, the afternoon will kick off with a drink on arrival and will combine history, education and tasting, followed by a selection of cocktails showcasing the products and the different expressions of the Negroni.

Free for anyone to attend. Limited seats available.

On the menu

Classic Negroni. Campari, Cinzano, Bombay Sapphire gin.

Campari Spritz. Campari, Prosecco, soda.

Conte pours more than thirty Negroni, so there is plenty to work through after the tasting.